Opening a coffee shop: an anonymous war

Opening a coffee shop: an anonymous war

Premises are one of the main factors affecting the viability of a coffee shop.

In big cities in Vietnam, close-up images of coffee shops have become popular.

Transfer competition

Aware of the recent reality, many coffee shops have signed strategic contracts with large capital but still have to transfer cheap prices.

Mr. Huynh Phung – coffee shop owner who used to work in Thanh Binh district;Ho Chi Minh City– Share: “Even though the cost of renting my shop space is not high, there is no parking for customers because the location is in Leigh so it had to close.”

Ms. Nguyen Tram – Another shop owner on Nam Ky Khoi Nghia Street, District 1.Ho Chi Minh City– After the Covid-19 pandemic, we encountered difficulties due to increased rent prices.

Opening a coffee shop: an anonymous war

A coffee shop in District 1,Ho Chi Minh CityBusy on weekends.

A report on the food business market in Vietnam in the first 6 months of 2024 recently published by IPO Vietnam Company shows that at least 30,000 food and beverage (F&B) stores closed nationwide in 6 months. beginning of the year.

In addition, according to iPOS’s survey, 61.2% of businesses are trying to maintain their current scale, while 34.4% are planning to expand to new facilities.

In addition, according to iPOS’s report, in the first 6 months of 2024, the cost of “drinking coffee” has decreased significantly.

Competitive issues and development opportunities

Mr. Tran Khai Minh Nhat – Vice President, Head of Training Committee of the Culinary AssociationHo Chi Minh City() an expert in training, consulting and developing F&B projects – coffee is a part of Vietnamese culture so they think the proliferation of coffee shops is understandable.

According to Mr. Nahat, the coffee business is a long-distance race that requires careful preparation, market awareness and long-term vision.

As an insider, Ms. Hong Tu – owner of a coffee shop in District 3;Ho Chi Minh City– People who are just starting to open a restaurant often set many goals but in the end say “Open if you like” so it is very difficult to succeed.

According to Mr. Do Du Thanh, Director of FnB Consulting Company, although the Vietnamese coffee market is very competitive, there are still many opportunities for professional business people.

Mr. Thanh said, there are still some coffee shop models with good profitability.

Vietnam has more than half a million coffee shops

The Vietnam Coffee and Cocoa Association (VICOFA) cited the US Department of Agriculture’s forecast that in the 2024-2025 production year (October 2024 to September 2025), Vietnam’s total coffee output will reach 29 million bags (60 kg each), Vietnam’s total coffee output will reach 29 million bags (60 kg each). Of which 24.4 million bags will be exported.

According to data released in August by brand consulting company MyBrand Vietnam, Vietnam currently has more than 500,000 coffee shops – from small roadside shops to modern coffee chains with spacious, airy spaces. .

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